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User Interface & Visual Identity

Role: Graphic Designer
Disciplines: Advertising Design

Technical: Adobe Indesign, Photoshop
Client: 2nd Tehran Mobile Film & Photo Festival

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Description

The Mobile Film & Photo Festival is an organization to set up artistic events with the film and photography theme by cellphones. The purpose of this festival is the correct usage of cellphone to create artworks. The second phase of this event was held in September, 2013, in which I was asked to design the poster of this festival.

Process

When you have a big bunch of texts and many images to place in one single poster, it make it difficult to create a good layout by which the whole piece looks still eye-catching, announcing, and makes the audience stop by to read the content and learn more about the event. At first I took a good look at the pictures I had received, and edited them in Photoshop. Then tried to make some roughs for the layout of the poster. Afterwards, I chose the best of the layouts and having all the materials–text, festival logo, the logo of all the organizations were involved with this event, and pictures, I started to develop designing the poster in Indesign. I used the specific blue of the festival logo as the major color in this project, beside white, dark grey, and black.

Rough

mobile-film-photo-festival-roughs

Result